The Flea in a Jar
Tall Poppy CultureVideoGroup
- EN
Who
Everyone
Purpose
We have a decision to make about who we will be: the flea, flea junior or the lid of the jar. We're challenging everyone to lift the lid and jump as high as we can.
We walk away knowing
We don't have to copy what we see; we get to choose how high we jump and the goals we aim for.
The Flea in a Jar
Wanna hear a crazy fact about a flea? A flea has the capacity to jump at 90cm, but if you put that flea into a 10cm jar and screw the lid on, its capacity is greatly limited. Leave it for a few days and that flea will never jump at 90cm again ... even if you remove the lid. How are we like the flea? Watch this great little animation to find out more.